While traditional videos are great for marketing purposes, animated videos are better for several reasons. For one, they offer a unique, creative, and compelling story-telling mechanic no other genre can deliver.
Secondly, they are cost-effective as you do not have to put casts and a crew together to create your animation. All you need is an effective 2D animation software tool like Doratoon. Are you planning a Facebook advertising campaign?
We highly recommend you use an animation software tool to create your videos. This post looks at the advantages of using this tool for digital marketing.
Doratoon: The Best Animation Software Tool for Facebook Advertising
Before exploring the benefits of using animation software for digital marketing, including Facebook advertising, let us look at the best software. Doratoon is the most effective tool for creating animated videos for advertising purposes.
It frees you to create customized videos on millions of royalty-free animations, backgrounds, templates, stock footage, props, and more. Whether you are a veteran creating Facebook ads or new in the business, Doratoon offers everything you need.
Features of Doratoon 2D Animation Software
- 100+ Million stock video clips and pictures
- 10000+ 2D & 3D background images
- 10000+ stock props
- 1000+ animated characters with facial expressions and actions
- AI Dubbing and AI Drawing
All these and more are available for your use when creating advertising on social media.
How to Use Doratoon for Facebook Advertising
Doratoon is all about making animated videos for digital marketing, including Facebook advertising. So, how do you use this powerful animation software free tool for creating animated videos for your Facebook advertising campaign? It takes only four easy steps.
Step 1: Sign up for a free Doratoon account on the official website.
Step 2: Browse through the template library and select a preferred template.
Step 3: Use the editing tools to customize the template.
Step 4: Preview the video and if you are satisfied with your creation, download it to your computer and share it on your Facebook advertising platform. You can also use the video on other social media platforms for your campaign.
5 Reasons to Use 2D Animation Software or Facebook Advertising
Now that you know what tool to use for creating 2D animation movies for your Facebook advertising, let’s see why 2D animation software is best for your digital marketing.
1. It Appeals to Diverse Audiences
Animation is not only for children. It appeals to different audiences and can transform the perception surrounding a brand. Using animated videos for your digital campaign presents your brand as youthful and ageless.
If your product or service is for the younger generation, animations are the best way to capture and sustain their attention. Animated videos also deliver better results because they naturally move the audience to action.
Additionally, the bright colors, inspiring characters, presentation, and outstanding appearance and performance incorporated into the video increases its engagement.
So, if you are looking for the best way to attract and capture your target audience on Facebook, consider using the best animation software for beginners (Doratoon) for your video marketing.
2. It Improves SEO
If you take a moment to check a keyword on Google right now, you will see it gives prominence to videos. Using animated videos with targeted keywords improves your visibility and search engine optimization. The goal of any website owner is to feature on the first page of Google.
Featuring in the second or third does not give your site visibility. However, when you use animated videos with targeted keywords, Google naturally moves them to the front page.
With more people seeing your videos, Google recommends and pushes them to the top of the page. This gives your brand more credibility and drives traffic to your page.
3. Highlights your Business and Brand
Using animation software for beginners to create 2D animation helps to create more awareness for your business and brand. Animated videos can go viral and make more people see your video.
It can expose your brand to millions of users that have never heard of your business before. How do you make your video go viral? It is simply by creating something unique and outstanding. Think of the message you want to communicate and look for the most engaging way to say it.
Find a compelling and witty storyline. You can then use the best animation software with exceptional storytelling features. Doratoon will do the job, and you do not even need to do so much, except think of the concept.
4. It is Budget-Friendly
One of the reasons marketers stay away from video marketing is the cost involved. Traditional videos cost a fortune. You need money for casting and putting your crew members together. You also have to consider the location and equipment required to create your video advert.
With a 2D animation software tool, you never have to worry about all these. As a fact, you can create your video animation for free. If you want to take it a notch higher and have access to more features, you only pay a token for a subscription, and you can create mind-blowing animated videos.
Why do you have to break the bank to create a video when you can spend almost nothing to make animated videos? Free animation websites like Doratoon have got a lot of free templates which are life savers when it comes to making 2D animated videos.
5. Promotes High Revenue Generation
Animation helps you deliver convincing messages to your audience. As mentioned, studies have shown that animated marketing videos move more people to take action than other marketing materials.
When your video inspires your audience and explains the value inherent in your brand or product, they are more likely to take the action you want from them. When your target audience takes the expected action, your business will generate more income, and you will enjoy increased profits.
2D animations have exceptional potential for brands looking for more exposure and engagement. With more businesses exploring the digital world, the market is getting more cluttered. Therefore, every business must seek innovative ways to make its brands stand out.
The versatility of 2D animation software makes this easy. You can create more impactful and engaging Facebook advertising videos with Doratoon animation maker. Check out the website today to get started.