At the moment the number of the websites has grown to an astonishing number of one billion, in the light of the total number of internet users of about five billion unique users, you can understand the level of competition for the attention of potential customers. One of the main things that sets apart successful and not-so-much sites is web design.
Web design or design of the web page is a system that defines the placement, styles, shapes, colors and sizes of all the elements on the page. Also, the quantity and quality of usable images, photos and videos and the main concept of the page at the same time.
There are several common web design mistakes to avoid and in order to save some time, money and the need to learn them all personally, that could jeopardize the success of your business, business advisors recommend finding a professional that could design websites for your company, like specialists from Iwebgroups. Due to vast experience and understanding of the latest web design trends 2024, designers in this digital marketing agency are capable of inventing and executing interesting, highly informative and captivating designs that would ensure the rapid development of your business.
Main advantages of implementing web design principles
To build a website that would be capable of retaining and interesting visitors you have to implement web design principles for usability in the first place. Specialists in this industry understand main principles of UI (User Interface) and UX (User Experience) and actively apply them in the process of constructing the base of the web page, that would define the existence and the placement of every element on the website that can be used by the visitor.
- Ease of use and adaptivity. We think that every entrepreneur understands the importance of the first impression and this is why you cannot overestimate the importance of responsive web design that can guarantee the same level of quality and user experience of your website regardless of the size and the type of the device they could use. This method allows the designer to change the size and location of every element depending on the size of the screen or even the age of the device to ensure the best possible experience.
- Better stance in the eyes of search engines. Web design is responsible not only for a nice picture for the user but for the logical and thoughtful structure that is highly valued by the search engines that allow your company’s internet page to reach higher places in the search results. That easily could give you an advantage over your competitors and ease the development and growth of your company.
- We also should not forget about the importance of the design itself. With the available digital instrument web design makes it possible to envision and create the unique style of your business. With the use of the logo, corporate colors and associated imagery and styles it allows creating a common style that would let your trademark be remembered and set your company aside from the number of similar businesses. You don’t have to be the best in everything – you just have to be recognizable and remembered. It doesn’t mean that great design would solve all your marketing needs, but it would surely give you an advantage.
- The rate of the website is also determined by the time spent on the site and with the help of great, catching and informative web design it is possible to attract and keep your visitors at your page as long as they find what they need or something interesting. With the use of well known principles you would be able to increase the likability of your internet page by your possible clients and search engines alike.
