The product price is one of the key indicators that influence the customer’s purchasing decision. In the e-commerce industry, where competition is fierce, price competitiveness is essential and sometimes even decisive. That’s why many companies, both large and small, use various tools and strategies to monitor and maintain competitive prices. One of the popular solutions on the market is Dealavo. In this article, we will present how this tool helps maintain competitive prices in e-commerce.
What is Dealavo?
Dealavo is a company dealing with price monitoring that it offers to its clients. As part of its portfolio, Dealavo allows you to compare product prices on various e-commerce platforms, from Amazon to Zalando, and the customer does not have to browse and save the data manually. Dealavo has its scraping system that collects collected prices transparently, thanks to which entrepreneurs who cooperate with them receive reliable information about the prices of products offered by their business’s competitors.
The process of monitoring competition prices. Source: www.dealavo.com
Dealavo is not only a tool for online stores
Dealavo is an advanced tool also intended for wholesalers and manufacturers. Its main task is to monitor product prices on various platforms, such as online stores or auction sites. First of all, it allows prices to be adjusted to current market realities, which contributes to a significant improvement in sales results.
Dealavo offers a very wide range of market tracking tools, including many opportunities to automate the price optimization process. The most important functions of the application include analysis of foreign markets and analysis of sales and price data in real time. All these elements allow you to constantly monitor the market situation and adapt your actions to the changing situation.
Thus, Dealavo prevents price wars from the manufacturer’s point of view. The possibility of detecting them can generally be said to be 100% effective.
The appearance of the Dealavo panel. Source: www.dealavo.com
What does Dynamic Pricing with Dealavo give you?
The key factor enabling the use of Dealavo is the ability to optimize prices in real-time, through the so-called dynamic prices. In this way, the tool allows you to adjust prices to the competition and the current market situation, which allows sellers to have a flexible approach to prices and react in real-time to any changes.
Dynamic Pricing with Dealavo. Source: https://dealavo.com/en/dynamic-pricing-products
Results obtained with Dealavo
Dealavo is not just a tool for monitoring product prices. It offers much more. Thanks to its functions, the tool allows you to thoroughly analyze the market, which allows you to learn about its condition and competition.
Examples of using Dealavo for companies that have already used it:
the increase in profit thanks to price optimization was +50%,
the average increase in ROAS in Google Ads thanks to Dealavo is up to +89%,
while 1,250 hours means companies monitoring 1,000 product prices on 5 websites can save time.
Summary
Dealavo is a tool that significantly improves e-commerce sellers’ work quality. Thanks to it, it is possible to accurately and flexibly monitor the market and adapt offers to realities. It is worth investing in this application because it allows you to significantly increase the effectiveness of your activities and improve your financial results.
