Video content on Instagram is becoming more and more viewed and popular on the platform. Millions of influencers and entrepreneurs around the world stream, make IGTV and Stories to increase reach and engagement. And it works – gone are the days when Insta was focused exclusively on photos and text posts. Today, to attract the attention of the audience, businessmen and bloggers use video formats in their content plan, and this is quite effective. However, in some niches (especially in business), the competition is too intense, and then the content needs additional support.
It is quite possible to stand out and become a more competitive creator through live video, but only if this content is already sufficiently developed on the authors’ page and is loved by followers. In this article we’ll tell you how to grow an IG business page through live videos and get the most out of them. Keep reading!
Where to start?
To begin with, in order for streams to bring real results, you need to support them. If you don’t have thousands of viewers and excellent statistics right now, you can fix this by buying real live video views from a decent company here: https://viplikes.net/buy-instagram-live-video-views . Investing in a page is literally the very first thing that businessmen start with for quick, effective and smooth promotion.
Why do they choose paid incentives? It’s simple: it is much easier and cheaper than hiring an SMM manager or any other specialist. With paid services, you know immediately what result you’ll get at the end, unlike cooperation with experts. Another reason is cheapness, specialists will have to pay every week / month, while you pay 1 time for an incentive and immediately get the result.
Some mistakenly believe that such services are a scam. But this is far from the truth. In fact, today paid services have become more secure, no bots and cheats. All interactions are genuine and come from real people. So you won’t harm your streams with paid views in any way, on the contrary, you’ll improve statistics.
How to engage followers through live videos?
1. Invite guests
One of the best ways to organically attract more subscribers is through collaborations. Starting streams together with another blogger or entrepreneur, you provide yourself with double views, comments and likes. That is, you attract both your current audience and the audience of another creator. This is useful, especially if you want to increase traffic and get more orders. But not everything is so simple, you need to choose a guest wisely.
So, if you, as an example, sell cosmetic products (lipsticks, shadows, mascara, creams, etc.), then the ideal collaboration will be with a beauty blogger. At the same time, the author must have at least 5k subscribers so that you can see the real result. But keep in mind that not all bloggers agree to become the second speaker on live video, sometimes it is advisable to cooperate on a barter basis so as not to miss the opportunity to boost the page. Yes, you’ll have to spend a little budget, but the result from the collaborations will be excellent.
2. Q&A stream
Start a live event where you will answer all the questions of your potential customers. This way you’ll give more information about your product or service, and increase the desire of consumers to buy from you. Word of mouth is working, so stay in touch with your followers!