Kristin Marquet is the visionary founder of FemFounder and Marquet Media, dedicated to empowering female entrepreneurs and solopreneurs. Through FemFounder, Kristin curates inspiring interviews, essential business planners, and powerful marketing templates, reaching a vibrant community of over 1.4 million Instagram followers. At Marquet Media, she has developed the innovative PRISM Ascend and Dual Catalyst frameworks, successfully generating over 9,000 media clips last year alone, and 30 global magazine covers. Kristin’s unwavering commitment to supporting and elevating female founders has made both FemFounder and Marquet Media trusted resources for women striving to build sustainable and thriving businesses. Her leadership and passion continue to inspire countless women to achieve their entrepreneurial dreams.
Company: Marquet Media, LLC
We are thrilled to have you join us today, welcome to ValiantCEO Magazine’s exclusive interview! Let’s start off with a little introduction. Tell our readers a bit about yourself and your company.
Kristin Marquet: Thank you so much for having me! I’m Kristin Marquet, the founder of FemFounder and Marquet Media. My journey into entrepreneurship was sparked by a deep passion for empowering women in business, especially those balancing the demands of motherhood and entrepreneurship. Over the years, countless female solopreneurs and founders have overcome incredible challenges to build their dreams. This inspired me to create FemFounder, a free online digital women’s wellness publication where we celebrate these extraordinary stories through our magazine covers. Alongside featuring inspiring interviews, we provide essential business and finance planners and powerful sales and marketing templates designed to help women elevate their brands and achieve sustainable growth.
Through Marquet Media, I’ve developed the PRISM Ascend and Dual Catalyst frameworks. I successfully managed over 9,000 media clips last year, amplifying women’s voices making significant strides in their fields. Our Instagram community has grown to an impressive 1.4 million followers, creating a vibrant network where female founders connect, share, and support each other. Additionally, we’ve launched a podcast that delves into the strategies and stories behind successful women in business. My mission is to provide female entrepreneurs with the tools, insights, and inspiration they need to thrive, fostering a supportive and dynamic community that champions their success every step of the way.
What are your top personal and professional goals for 2025, and how do you plan to achieve them?
Kristin Marquet: In 2025, my primary professional goal is to elevate FemFounder to new heights by expanding our offerings and deepening our impact on the community of female solopreneurs and founders. I aim to launch the BrandYourBusiness.co membership program, providing exclusive access to advanced business tools, comprehensive courses, and a supportive network designed to help women scale their businesses to $100K and beyond. Additionally, I plan to enhance Marquet Media’s PRISM Ascend and Dual Catalyst frameworks to manage even more media clips, ensuring that the inspiring stories of our community reach a wider audience. With our Instagram following growing to 1.4 million, I’m excited to leverage this platform for greater engagement and to introduce new initiatives that empower women to elevate their brands effectively.
On a personal level, my top goal for 2025 is to maintain a healthy balance between my professional responsibilities and personal life, ensuring that I can continue to support my family while driving FemFounder and Marquet Media forward. To achieve this, I will focus on improving my time management strategies and delegating tasks to my talented team, allowing me to dedicate more time to strategic growth and personal well-being. Additionally, I am committed to mentoring and uplifting other women entrepreneurs, sharing my experiences and insights to help them navigate their own paths to success.
Looking back at 2024, what was the biggest lesson you learned, and how will it influence your approach in 2025?
Kristin Marquet: Looking back at 2024, the biggest lesson I learned was the impact of authentic community engagement and the power of storytelling in building a supportive network. As FemFounder and Marquet Media grew, managing over 9,000 media clips and expanding our Instagram to 1.4 million followers, I realized that our true strength lies in the connections we foster and the genuine stories we share. By prioritizing meaningful interactions and highlighting our community members’ unique journeys, we created a vibrant, empowered space where female entrepreneurs feel seen, heard, and supported. This focus on authenticity strengthened our community and drove significant growth and engagement across all our platforms.
This invaluable lesson will shape my approach in 2025 as I strive to deepen these connections and enhance our offerings. I will continue refining our PRISM Ascend and Dual Catalyst frameworks to support our community’s evolving needs better. By emphasizing authentic engagement and leveraging the power of storytelling, I aim to elevate FemFounder’s mission of empowering female founders and solopreneurs, ensuring that our community grows in numbers, strength, and solidarity. This approach will help us build even more meaningful relationships and create lasting positive impacts for women striving to achieve their entrepreneurial dreams.
What trends or innovations do you predict will significantly impact your industry this year?
Kristin Marquet: One of the most transformative trends is the integration of AI and advanced analytics in PR and marketing strategies. At Marquet Media, our PRISM Ascend and Dual Catalyst frameworks are already harnessing these technologies to deliver more targeted and effective campaigns. I anticipate even greater advancements in AI-driven content creation and personalization this year.
Another significant innovation is the emphasis on authentic storytelling and community building. Female founders are increasingly seeking platforms that provide practical tools like our essential planners and powerful templates and foster genuine connections and support networks. At FemFounder, we’re expanding our content to include more interactive and multimedia elements, such as live webinars and collaborative projects, to enhance engagement and create a stronger sense of community. Additionally, our Instagram community has grown to 1.4 million followers, and we’re leveraging this platform to amplify the voices of women entrepreneurs, sharing their inspiring journeys and successes. This focus on authentic engagement and storytelling strengthens our community and drives meaningful impact, empowering women everywhere to overcome challenges and thrive in their business endeavors.
How do you approach goal-setting and maintaining focus throughout the year?
Kristin Marquet: At FemFounder and Marquet Media, my approach to goal-setting begins with a clear vision and strategic planning. Every year, I start by outlining both my personal and professional objectives, ensuring they align with our mission to empower female entrepreneurs and solopreneurs. I use our own Dream It, Earn It Planner, which is specifically designed to break down large goals into actionable steps. This planner helps me prioritize tasks, set realistic deadlines, and track progress. Additionally, I implement the PRISM Ascend and Dual Catalyst frameworks to structure our business initiatives, ensuring that each project supports our overarching goals and drives measurable impact.
Maintaining focus throughout the year is achieved through a combination of disciplined routines and leveraging the right tools. I rely heavily on our essential business and finance planners to organize daily tasks and long-term projects, which helps in minimizing distractions and staying on track. Regular check-ins and team meetings are integral to our process, allowing us to assess our progress, address any challenges, and adjust our strategies as needed.
What advice would you give to other leaders and entrepreneurs looking to make 2025 their best year yet?
Kristin Marquet: I advise other leaders and entrepreneurs to embrace strategic planning and build a supportive community. At FemFounder and Marquet Media, we’ve seen firsthand how utilizing our PRISM Ascend and Dual Catalyst frameworks can streamline your PR efforts and provide valuable insights through analytics. These tools have been instrumental in managing over 9,000 media clips last year and growing our Instagram family to 1.4 million followers. By leveraging such frameworks, you can make informed decisions that effectively elevate your brand and amplify your reach.
Additionally, it focuses on authentic storytelling and community engagement. Sharing your unique journey and connecting with like-minded women creates a strong, supportive network that fuels personal and professional growth. Our magazine covers, and podcasts have been powerful platforms for inspiring and empowering female founders, helping them to elevate their brands and achieve their goals. Use tools like our essential planners and powerful templates to stay organized and maintain your focus throughout the year. Combining strategic tools with genuine community support, you can navigate challenges, seize opportunities, and make 2025 your best year.