Introducing Aubrey Monteclar, the founder of Expert Cosmetic Solutions, a company dedicated to enhancing natural beauty through personalized cosmetic treatments. With over 15 years of experience in the field of nursing, Aubrey is passionate about helping clients find their best selves. She leads a team of highly trained and experienced professionals who are committed to providing the highest standard of care and comfort to each client.
At Expert Cosmetic Solutions, they prioritize quality time with clients during appointments and offer a range of cosmetic treatments, including cosmetic injectables, advanced skin treatments, and laser hair removal. Aubrey believes that beauty comes from within, and her goal is to enhance it by bringing out clients’ natural features. This personalized approach sets Expert Cosmetic Solutions apart from other cosmetic companies.
Aside from her commitment to her profession, Aubrey also has a vision to bring nurses together as a powerful force for change in the world, using their skills and knowledge to make a positive difference. She is an advocate for respect and collaboration within the nursing community and is always driven by her passion to bring out the best in others and empower them to feel confident and beautiful.
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Table of Contents
We are thrilled to have you join us today, welcome to ValiantCEO Magazine’s exclusive interview! Let’s start off with a little introduction. Tell our readers a bit about yourself and your company.
Aubrey Monteclar: My name is Aubrey, and I am the founder of Expert Cosmetic Solutions. We currently have 2 clinics, both located in Melbourne, Victoria. I have devoted almost half of my 15 years in nursing to the field of cosmetic injecting.
I am also a proud mother of three beautiful girls, who always inspire me to strive for excellence in all aspects of my life. Despite the challenges of balancing work and family, I never lose sight of my commitment to helping others, and I bring my positive energy and infectious enthusiasm to every consultation. I have seen 3000+ clients through my business.
Expert Cosmetic Solutions has a team of nurses, dermal therapists, and beauty therapists who share the same strong love for beauty and are backed by years of experience. Our goal is to help people find a better version of themselves.
We aim to help people find their best selves through personalized treatments for various skin concerns, such as wrinkles, double chins, acne, pigmentation, dry skin, and unwanted hair. We understand the importance of feeling good in one’s own skin and are committed to helping our clients achieve that.
My commitment to my profession goes beyond simply delivering beautiful results. I also have a vision to bring nurses together as a powerful force for change in the world, using their skills and knowledge to make a positive difference. To this end, I am an advocate for respect and collaboration within the nursing community, encouraging my fellow injectors to work together and support one another in their shared passion for helping others.
My goal every day is to always help someone achieve their beauty goals, or inspire others to follow in my footsteps through my mentoring. My passion always drives me to bring out the best in others and empower them to feel confident and beautiful.
If you were in an elevator with Warren Buffet, how would you describe your company, your services or products? What makes your company different from others? What is your company’s biggest strength?
Aubrey Monteclar: Hi, Mr. Buffet, It’s an honor to meet you. My name is Aubrey I’m the founder of Expert Cosmetic Solutions, a company offering a range of cosmetic treatments to enhance natural beauty.
Our services include cosmetic injectables, advanced skin treatments, and laser hair removal. We prioritize quality time with clients during appointments to create personalized treatment plans that meet their specific goals. Our team of highly trained and experienced professionals is dedicated to providing the highest standard of care to each client, ensuring comfort and satisfaction.
At Expert Cosmetic Solutions, we believe that beauty comes from within, and our goal is to enhance it by bringing out clients’ natural features. Our personalized approach and commitment to quality set us apart from other cosmetic companies.
I would have to keep the conversation brief, as I don’t want to look or sound weird in a confined space with him, and I may need to exit the elevator soon. (haha)
Quiet quitting, The Great Resignation, are an ongoing trend causing many businesses to struggle keeping talent engaged and motivated. Most are leaving because of their boss or their company culture. 82% of people feel unheard, undervalued and misunderstood in the workplace. In your experience, what keeps employees happy? And how are adapting to the current shift we see?
Aubrey Monteclar: Employee happiness is an important aspect of any business. Focusing on factors such as recognition and rewards, work flexibility, growth opportunities, health and wellness initiatives, as well as open communication and respecting each employee, are (in my experience) what keep employees happy.
I am very lucky to have the best team. We support one another, we have a fun and inclusive environment, and we have high respect for each other regardless of how long you have been working with us.
What advice do you wish you received when you started your business journey and what do you intend on improving in the next quarter?
Aubrey Monteclar: As a nurse without any business experience, I wish someone had warned me that setting up your own business is a marathon, not a sprint! You really have to focus on working consistently and persistently to reach your goal. Meticulous planning and a focus on sustainability and efficiency are painfully very important.
I am fortunate to have a supportive husband who stands behind me to keep pushing me at times, I become discouraged and insecure. Some friends who are successful entrepreneurs have shared some of their pearls in business, which has also been helpful.
In the next quarter, I intend to focus on continuously creating creative and well-crafted marketing plans to grow my business. I would like to spend more time mentoring other nurses as it’s really giving me great pleasure knowing I am helping other people transition their expertise.
Here is a two fold question: What is the book that influenced you the most and how? Please share some life lessons you learned. Now what book have you gifted the most and why?
Aubrey Monteclar: I love reading books that are based on self-development and success. “The Alchemist” by Paulo Coelho is still, I think, by far my favourite. I still use this quote from the book, “when you want something, all the universe conspires in helping you to achieve it!” to this date as my life’s mantra.
The book influenced me by teaching me the importance of taking action and persevering in the face of adversity. I have faced many challenges growing up, coming from a very poor family. If I didn’t believe in pursuing my personal legend like Santiago in the book, I would’ve probably given up a long time ago.
I have gifted this book to a few friends in the past.
The greatest lessons in my life I would like to share and hope to inspire others to would be that:
Firstly, learn from failures. Failure is a natural part of life, but it’s important to view failures as opportunities for growth and learning. By reflecting on your failures and learning from them, you can become a better and more successful person.
Another one would be to be kind and compassionate. By treating others with kindness and compassion, you can build positive relationships and create a more positive and supportive world.
Business is all about overcoming obstacles and creating opportunities for growth. What do you see as THE real challenge right now?
Aubrey Monteclar: The global pandemic is still, I think, the greatest challenge most businesses are still facing right now. The COVID-19 pandemic has had a profound impact on businesses around the world, causing disruptions to supply chains, reducing consumer demand, and leading to widespread economic uncertainty.
Uncertainty around economic conditions makes it difficult for businesses to plan and make long-term investments.
In your experience, what tends to be the most underestimated part of running a company? Can you share an example?
Aubrey Monteclar: In my experience, one of the most underestimated parts of running a company is often the amount of time and effort required to manage and maintain internal operations, such as administration, human resources, and financial management. This is a challenge, especially for me as an owner of a small business; I have to wear multiple hats and balance multiple responsibilities.
For example, I might think I only need to worry about sales, marketing, and business development. Still, the reality was numerous other tasks needed to be done to keep the company running smoothly.
These tasks may include things like keeping track of employee benefits and payroll, managing vendor and supplier relationships, ensuring that the company is in compliance with various regulations and laws; on top of that, I am also the one to see and treat patients. All of these tasks can quickly become overwhelming.
In my case, being a mother of 3 little children can also add to the stress and affect mental and emotional health. Maintaining a positive work-life balance and taking care of my mental and emotional health are crucial for the long-term success of my business and my well-being. Sometimes I wish I have more than 24 hours a day and that adequate sleep isn’t “at least” 8 hours.
2020, 2021, 2022 threw a lot of curve balls into businesses on a global scale. Based on the experience gleaned in the past years, how can businesses thrive in 2023? What lessons have you learned and what advice would you share?
Aubrey Monteclar: The past few years have indeed been challenging for businesses on a global scale, but there are at least a couple of steps I could think that companies can take to thrive in 2023.
One would be to embrace technology. Technology has been a game-changer for many businesses during the pandemic, and it will continue to play a major role in the post-pandemic world. Companies should invest in digital solutions and platforms to improve efficiency, communication, and collaboration, as well as to reach new customers and markets.
Another one is to foster adaptability. The ability to quickly and effectively adapt to change is more important than ever. Businesses should be prepared for unexpected events and be able to pivot their strategies as needed. Having a contingency plan in place and a flexible business model can help companies navigate unexpected challenges.
My advice for other businesses, especially those similar to mine, is to have resilience. The pandemic has shown that companies that can be resilient in the face of adversity are better positioned to survive and even thrive during challenging times. This requires a combination of financial stability, strategic agility, and commitment.
On a lighter note, if you had the ability to pick any business superpower, what would it be and how would you put it into practice?
Aubrey Monteclar: If I had the ability to pick any business superpower, I would choose strategic foresight. I would love to have the ability to anticipate trends, recognise potential challenges and opportunities, and make informed decisions.
It would also be amazing to have the power to adapt instantly. The ability to quickly pivot strategies in response to changing market conditions and to continuously improve the business.
Having these two superpowers will allow me to avoid making unnecessary decisions which, when running a business, usually cost thousands of dollars.
I will have more time to network with peers. Engage with other business leaders and experts, attend conferences and industry events to hopefully meet like-minded individuals who aspire to better the industry, develop healthy changes, and become inspirations to other nurses and business owners.
I would also encourage employees to share their ideas and insights and create a culture of innovation within the company. This can help identify new opportunities and stay ahead of the curve.
What does “success” in the year to come mean to you? It could be on a personal or business level, please share your vision.
Aubrey Monteclar: With the economic uncertainties we are facing right now, success on a business level is pretty much just keeping our heads above water. For me, being able to continuously inspire other nurses would be a big achievement. I would like to focus my career on mentoring as I really find great fulfillment in sharing my knowledge and what I have learned in business over the years.
In the past years being a business owner, I have put my personal life second to everything. Success for me is not only achieving career growth and reaching new professional milestones anymore. I would like to aim for success in my physical and mental well-being now.
Taking care of my physical and mental health through exercise, healthy eating, and stress management techniques – maybe getting more sleep too (if my kids allow it).
I want to give back. Contributing to the community that nurtured me and made me who I am now. As well as making a positive impact on the world through creating small changes within myself, and being a great role model to my children and generations to come. That’s my vision.
Jerome Knyszewski, VIP Contributor to ValiantCEO and the host of this interview would like to thank Aubrey Monteclar for taking the time to do this interview and share her knowledge and experience with our readers.
If you would like to get in touch with Aubrey Monteclar or her company, you can do it through her – Linkedin Page / Instagram / Facebook
Disclaimer: The ValiantCEO Community welcomes voices from many spheres on our open platform. We publish pieces as written by outside contributors with a wide range of opinions, which don’t necessarily reflect our own. Community stories are not commissioned by our editorial team and must meet our guidelines prior to being published.